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Enjoy the tactile and nostalgic experience of lighting up a matchstick with Hibi. Meaning ‘day to day’ in Japanese, Hibi create incense in the form of matchsticks. Each stick burns for 10 minutes, bringing calm and invigoration to your day.

Yuzu is a refreshing citrus aroma diffusing crisp fragrances under the wintry sky. Ideal for warming and relaxing the mind and body numb with cold.

Painstakingly trialled and refined over 3 years, hibi incorporates natural paper fibres, wax and charcoal into meticulously balanced incense powders, creating a strikable, matchless incense stick which burns safely resting on its own reusable custom pad.