Every new day presents us with a fundamental choice of attitudes we might adopt towards the challenges ahead: an attitude of pessimism or one of optimism. Both have a legitimate role, both highlight a valuable attitude to our problems and joys and both have been given a place on this bag.
Depending on how we are feeling, as we head outside, we can choose to advertise one side of our nature over the other, flagging up a little of what is going on in our minds to the world around us, and attracting the recognition (and perhaps wry smiles) of those we pass.

The School of Life was founded in London in 2008. They are devoted to allowing people to think intelligently about central emotional concerns. This range features tools and accessories and beautiful stationery. These products feature key ideas from philosophy to literature, psychology to the visual arts and ideas that will exercise, stimulate and expand your mind.